The desktop personal computer market is an important one for Intel (INTC -3.67%). The company is the dominant supplier of processors into that market, generating about $11.65 billion in revenue last year, or about 18.6% of the company's total haul that year.
The market hasn't been a growth one for the company in recent years as the company's desktop platform revenue declined 3% in 2016 and then by nearly 5.9% in 2017. However, the business actually grew during the first half of 2018, with Intel reporting desktop platform revenue growth of almost 4.1% as growth in average selling prices counteracted a decline in unit shipments.
Given the importance of the desktop market to Intel's revenue and profits, it's worth paying attention when the company introduces new desktop processor products. On that note, let's take a look at the new desktop processors that the company announced on Oct. 8.
Aiming for gamers
For the gaming market, Intel announced a family of processors under its 9th Gen Core branding to replace the company's 8th Gen Core products that launched in the fourth quarter of 2017. Now, it's worth pointing out that Intel generally releases a broad array of desktop processors to target more than just the gaming market, but the gaming-oriented products are here first.
The gaming-specific lineup -- these are chips designated with the letter 'K' at the end of their model numbers to signify that the speeds that they operate can be adjusted by the users -- consists of three processors, which you can see in the slide below:
Image source: Intel.
