Shares of Canada Goose (GOOS 0.59%) were taking a dive today after the maker of winter coats and other outdoor gear slashed its earnings guidance for the year.

As a result, the stock was down 9.7% as of 12:13 p.m. ET.

Person looking at clothes in a store.

Image source: Getty Images.

Canada Goose gets grounded

The maker of high-end parkas increased just 1% to $281.1 million Canadian dollars, or down 3% on a constant currency basis, showing the company is struggling in the current macro environment. That missed estimates at $288 million.

Direct-to-consumer revenue rose 15% to CA$109.4 million, while wholesale revenue was down 10%, in line with its strategy of optimizing its DTC business and streamlining wholesale revenue. Revenue rose 13% in Asia-Pacific and 6% in Europe, but fell 7% in North America. 

Gross margin improved from 59.8% to 63.9% from the mix shift to direct-to-consumer, but selling, general, and administrative costs also soared due in part to one-time investments. As a result, operating income was CA$2.3 million, down from CA$21.5 million. As a result, adjusted earnings per share fell from CA$0.19 to C$0.16. Still, that was much better than the consensus at a loss of $0.16.

Despite the challenging retail environment, CEO Dani Reiss said, "The quarter saw us advance each of our priorities, including a favorable response to our investments in emerging categories such as rainwear, apparel, and footwear; a new channel launch with the opening of our first travel luxury location."

NYSE: GOOS

Canada Goose
Today's Change
(0.59%) $0.05
Current Price
$8.50
Arrow-Thin-Down
GOOS

Key Data Points

Market Cap
$862M
Day's Range
$8.36 - $8.53
52wk Range
$6.73 - $14.75
Volume
612,242
Avg Vol
1,067,212
Gross Margin
59.09%
Dividend Yield
N/A

Guidance takes a cut too

Citing challenging macro and geopolitical environments, the company dialed down its revenue forecast from CA$1.4 billion-$1.5 billion to CA$1.2 billion-$1.4 billion, and cut its adjusted EPS guidance from CA$1.20-$1.48 to CA$0.60-$1.40. 

If Canada Goose's challenges are indeed cyclical, the stock could be a good buy at the moment, trading at a forward P/E of 14. The business is volatile at the moment, but there's still a significant growth opportunity ahead. Risk-tolerant investors should consider the stock for their watch lists.