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Shopify merchants are coming to Target.
Target (TGT 2.46%) is integrating Shopify (SHOP -3.65%) into its online store and app to bring more selection to consumers. This follows other e-commerce giants making similar moves with their marketplace products. In this video, Travis Hoium discusses whether or not this is the right move.
*Stock prices used were end-of-day prices of June 24, 2024. The video was published on June 25, 2024.
John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool's board of directors. Travis Hoium has positions in Shopify. The Motley Fool has positions in and recommends Amazon, Shopify, Target, and Walmart. The Motley Fool has a disclosure policy. Travis Hoium is an affiliate of The Motley Fool and may be compensated for promoting its services. If you choose to subscribe through their link, they will earn some extra money that supports their channel. Their opinions remain their own and are unaffected by The Motley Fool.
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