Hims & Hers Health (HIMS 5.28%) stock labored mightily on Wednesday, but in the end, it couldn't top the benchmark S&P 500 index. Investor excitement about news of a fresh product launch the previous day was tempered by a lukewarm analyst note regarding the telehealth company's prospects.

Slimming products for fat profits

The great opportunities in the healthcare field now have to do with obesity drugs, of which precious few have been approved specifically for the indication by the Food and Drug Administration (FDA).

Hims & Hers not only recognizes these opportunities but has eagerly jumped on them. Earlier this year, during a shortage of such drugs, it took advantage of a legal loophole that allowed it to (briefly) sell compounded semaglutide to its customers. This is the molecule behind Novo Nordisk's white-hot Wegovy weight-loss injectable.

That shining moment was over nearly as soon as it began since the shortage was soon declared to be over. Undaunted, on Tuesday, Hims & Hers announced it is to offer branded versions of tirzepatide -- the molecule in the other FDA-approved obesity jab, Eli Lilly's Zepbound. It's also gearing up to sell biosimilars of Novo Nordisk diabetes treatment liraglutide.

NYSE: HIMS

Hims & Hers Health
Today's Change
(5.28%) $1.41
Current Price
$28.12
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HIMS

Key Data Points

Market Cap
$6B
Day's Range
$26.89 - $28.74
52wk Range
$11.20 - $72.98
Volume
318,187
Avg Vol
25,342,532
Gross Margin
70.39%
Dividend Yield
N/A

Analytical skepticism

Investors plowed into Hims & Hers stock that day, but Wednesday was a different story. Pouring cold water on the company, Truist Securities analyst Jailendra Singh reiterated his hold recommendation on the stock in a new research note.

According to reports, Singh speculated that much of the excitement was due to the erroneous assumption that the tirzepatide arrangement is a formal collaboration between Hims & Hers and Eli Lilly (it isn't). Although he believes the new products will help boost the company's fundamentals, he doesn't feel they'll make a monster difference.